Something Special from Wisconsin

Have you ever seen one of these special red stickers on something you purchased?

If so, you’ve helped support the agricultural industry, as well as experienced “something special” from Wisconsin.

These little red stickers represent the trademarked program Something Special from Wisconsin™.  Since 1983, the Division of Agricultural Development at the Wisconsin Department of Agriculture, Trade and Consumer Protection has been promoting Wisconsin’s locally grown and produced goods through this unique program.

Every dollar spent on products and services from this program supports local farmers, food processors, and entrepreneurs, in addition to our communities, livelihood and the Wisconsin way of life.  It is not only an investment in the state’s economy, but in its future.  When you see the trademark logo, you can be guaranteed that at least 50% of a product’s ingredients, production, or processing activities are from Wisconsin.

According to a survey done by the Hartman Group, 77% of consumers are looking to buy local food.  The Something Special from Wisconsin™ program gives grocery managers a simple and cost-effective way to promote local foods, as well as gives consumers a fast and easy way to identify these foods.  This program focusses on keeping it simple, guaranteeing integrity and adapting to the needs of its members and customers.

Hundreds of Wisconsin producers and businesses are members of the Something Special from Wisconsin™ program.  Participating in this program helps their products and services stand out above the competition, and gives them a “Wisconsin” brand identity that consumers recognize as top quality and high value.  Seeing the Something Special  from Wisconsin™ logo brings recognition and credibility, building upon Wisconsin’s reputation for providing some of the finest products and services available.

Whether it’s beef, cheese, honey, home furnishings, candles, flowers or another product, the members of this program offer a wide variety of goods for consumers to purchase.  These products are unique and of the highest quality, making them perfect for gift-giving and other special occasions.  To see a full list of the products offered through this program visit the members page on their website.  There truly is something special for everyone!

Learn more about the Something Special from Wisconsin™ program by exploring their website and following them on YouTube, Facebook and Twitter.

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One response

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